Better late than never. Either I’m motivated / demotivated by Michigan’s performance on the field, or I’m magical and my motivation / demotivation directly affects the football program. Just in case I’ll try to do better. Tremendous tailgate, great to see old friends, and somberly celebrate a couple of folks we lost in the off-season. I’d say “onward!” but the next one is a real steamy pile of Bevo dung. More stuff here on the game page.
8/31 The Lahaina Luau - Fresno State, 7:30P Kick
Told my wife all the themes are going to be cities. She said “oh, cool, what’s the first one?”. I said “Maui Luau”. She said “That’s not a city.” In short, I’m not a smart man. Anyway, Lahaina is a city. The first theme is a Luau, and there will be a pig on site. A little fella. Spam fried rice, coconut greens, meatballs, sliders, etc etc. This ain’t your first Luau.
9/7 The Dallas Texas State Fair - Texas, Noon Kick
Noon kick makes this a stretch but hopefully we can fry some interesting stuff and serve it with some giant beef burger porn. Horns down and whatnot.
9/14 The Little Rock Diner - Arkansas State, Noon Kick
Is Arkansas State in Little Rock? No. Is there amazing diner culture in Little Rock? No. Do I want to make southern style breakfast? Yes. This is the way.
9/21 The Los Angeles H-Mart - USC, 3:30P Kick
Always my favorite theme each year as I am obsessed with Korean food. Tteokbokki, Bulgogi, Kimchi Fried rice, etc etc. LA is a haven, H-Mart is the Mecca, and USC is coming to town for the first time since 1958. Connect those dots.
9/28 The Frankenmuth Oktoberfest - Minnesota, TBD
This will be the 5th straight home game in a row, and we’ll all probably be sick of each other at this point. Dark beer, pretzels, lederhosen, sausages, and a little brown jug will bring us all together again.
10/26 The Detroit - Little Brother, TBD
Maybe some Detroit-style pies, coney dogs, or maybe a combination of the two. Kickoff time will dictate if we sneak in some greektown-ish breakfast too…or Mom’s Spaghetti.
11/2 The Portland - Oregon, TBD
Food truck fare, likely involving duck, hopefully in the cold to throw the opponent off. I’m obsessed with Lardo PDX (more specifically its Vegas outpost) and their tremendous sandwiches and fries covered in pork and peppers…so something of this nature is likely on the docket.
11/23 The Chicago Bavette - Northwestern, TBD
Our classic steakhouse finale, Chicago style.
September 4, 2010: The UMTailgate.com crew had their first tailgate (a Luau Theme) in their new space in “The Cove” at Pioneer High. A star-studded event that included a Kraft sponsorship and a special appearance by Jarrett Irons. Crazy times. Michigan would go on to beat UCONN 30-10 behind nearly 400 all-purpose years from Denard Robinson. The rest of the pics and details of the day are here.
We are VERY close to Tailgate Theme announcements for the season, so stay tuned. Just 24 days until kickoff under the lights. Can’t believe it’s here. The reigning National Champions will take the field. Looking forward to seeing you all!
September 3, 2016: A season opener against the Mountain West with a Luau Theme…sounds familiar. Pork belly hash, pork sliders and fries preceded an absolute dismantling of the Rainbow Warriors, 63-3. See the rest of the pictures from that day here. Michigan would lose 3 games in 2016 (JT was short) by a total of 5 points.
Back in the mid-90s, Seth’s dad, Dan, was my Michigan Stadium dad, raising me in Section 30 during my college years. Dan was complicit in our weekly seat fraud scam that let us sit in Section 30 as a group of friends, helping to bring together what became known as The Posse, transforming game days into unforgettable experiences…if unforgettable experiences include a group of aging idiots clinging to their youth by standing for the whole game and talking shit with (and to) the latest Michigan Freshman class. Seth was just a toddler back then, but he grew up quickly, eventually working the section alongside his parents and siblings. He stood on the sidelines of history during a mostly disappointing run of Michigan football. I often wonder how the younger Michigan fans kept their faith for so long. Imagine pining for a repeat of 1997 while barely knowing it happened. When your formative Michigan Football years start with App State and then move into the tumultuous eras of Rich Rod and Hoke, you must have a stronger constitution than I. Yet, a fan Seth was, unwavering and steadfast. Eventually, weekly chats with Dan and his family inside the stadium evolved into, “Hey, you should come to the tailgate.” And so, the McWatters family became an integral part of THE TAILGATE FAMILY.
If you knew my buddy Seth—beyond just passing by him at the tailgate or helping him pack up the tailgate—then you probably made all the effort. My man was quiet. Needed a Boone’s Farm or two to get warmed up to the crowd for sure. But it was worth it when it happened. One of the most genuinely nice people you could ever hope to spend time with. Seth's wry smile was a constant companion. You could never tell if its origins were genuine happiness or if he had an impish idea brewing, like suggesting we drink a cooler full of Boone’s Farm or indulge in another round of bourbon shots. He partnered up with his cousin Adam and became one of the main support pillars of the tailgate in the past several years, earning the coveted Birdhouse in 2022. He was often first on site in the early morning (when Adam didn’t make him late) and frequently drew the short straw for climbing the ladder to position our satellite on the roof. He was usually first to start the pack-up process post-game and often was the last to leave. Despite working as hard as I did putting the party together, he’d always send me a Venmo to help pay for the food, and he wouldn’t take no for an answer.
In the last few years, Seth and I grew closer as his attendance at away games increased. The Godfather will tell you those away games are special, and just last year we made the long road trek to Minnesota together. We talked the whole ride. Sure, it was mostly me and my non-stop bullshit machine, but I learned a lot about him on that trip. Seth’s generosity, loyalty, and unwavering support became even more evident. He and his family were among the first to reach out to me when my father passed a few months ago. That same smile somehow became one of comfort when he came to the visitation. The card I received from them is now pinned to my bulletin board, a constant reminder of their kindness.
Seth was not only a pivotal part of our tailgate family but also a symbol of resilience and dedication. He embodied the spirit of Michigan football fans who, despite the ups and downs, remained loyal and passionate. His presence at our gatherings was more than just physical; it was the essence of camaraderie, the silent nod of understanding, and the shared joy in both victory and defeat. Seth's unexpected passing is a profound loss, a reminder of how fleeting and precious life is. Too soon. Too young. Too genuinely nice. Too newly wed.
Seth’s quiet strength, unwavering dedication, and genuine kindness left an indelible mark on all who knew him. The tailgate won’t be the same without him. Seth’s lovely widow has asked that we make sure he is remembered at every tailgate and every game. His family and friends have donated to UMTailgate in his honor, which is so amazing and humbling to me. The idea that this fall weekend tradition we cherish is so important to people fills my heart. How that wish will be carried out is still in its planning stages, but rest assured we will raise our glasses, share our stories, and carry his spirit with us in every game, every cheer, and every heartfelt moment. Seth, you were one of the best, and you will not be forgotten.
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